Program Overview
This innovative MBA program focuses on marketing through a research-based approach. Designed as a part-time distance learning 'top-up' degree, it combines e-learning modules with a substantial research project, allowing professionals to enhance their marketing expertise while maintaining work commitments.
What You'll Learn
Cutting-edge marketing research techniques
Data analysis and interpretation
Strategic marketing planning
Consumer behavior analysis
Digital marketing trends
Brand management strategies
Advanced research methods in marketing
Marketing project management
Leadership in marketing contexts
Statistical analysis for marketing decisions
Program Benefits
British-accredited MBA qualification
100% flexible distance learning
Self-paced study schedule
Specialized marketing focus
Practical research application
UNITAR-recognized qualification
Comprehensive research project
Career Opportunities
Marketing Research Director
Chief Marketing Officer
Brand Strategy Manager
Digital Marketing Lead
Consumer Insights Specialist
Marketing Analytics Manager